21st April 2016
Categories
The most important aspect of most online marketing activities is the call to action, also known as the CTA. You’ll see them in AdWords Ads, Facebook...
21st April 2016
Categories
Most marketers know what CTAs are but many don’t know how to make the most of them. For those who don’t know, a CTA...
15th April 2016
Categories
Generally in marketing, segmentation allows you to be more specific. If it’s done well, it can drastically improve your results. In email marketing however, list segmentation...
15th April 2016
Based on Return on Investment (ROI), email marketing is generally known as the best online marketing channel. The numbers speak for themselves, you typically get around...
8th April 2016
Categories
Mobile devices are changing every aspect of our lives, from business (Uber anyone?) to government (they can spy on you now) and even our relationships...
8th April 2016
Categories
Let’s get this out of the way, buying an email list is bad. Bad for you because the people you send emails to will just put...