Email marketing, like any other form of marketing, is a tool used to achieve specific goals. These goals vary across the marketing mix, from building awareness […]
Oscar Wilde once said, “Art is the most intense mode of individualism that the world has known.” Here at TouchBasePro we definitely look at email as […]
In our previous blog, we look at segmentation and its importance. Today we’re going to show you how you can easily segment your database using TouchBasePro. […]
As of July 2020, the majority of the Protection of Personal Information Act of 2013 (“POPI”), South Africa’s equivalent of the EU GDPR, came into effect. […]