12th January 2021
2020 is behind us and we’re all ready to welcome a new year. Email marketing like all industries had to undergo some major transformation because of […]
12th November 2020
In our previous blog, we look at segmentation and its importance. Today we’re going to show you how you can easily segment your database using TouchBasePro. […]
5th November 2020
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Are you sending your generic email marketing campaigns to your entire database? If so, then you may actually be doing more harm than good. Segmentation allows […]
20th October 2020
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In our previous blog, we looked at how email marketing helps benefit your Black Friday and Cyber Monday offers. Email marketing is a crucial part of […]
8th October 2020
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With Black Friday taking place on the 27th of November, now is the time to start planning your Black Friday offers and how you are going […]
29th September 2020
With the POPI Act coming into effect on the 1st of July 2021, it’s important for all businesses to make sure that they are POPI compliant […]