Email marketing, like any other form of marketing, is a tool used to achieve specific goals. These goals vary across the marketing mix, from building awareness […]
Oscar Wilde once said, “Art is the most intense mode of individualism that the world has known.” Here at TouchBasePro we definitely look at email as […]
Ah, Black Friday. The once uniquely American celebration now observed the world over as the premier window to engage with consumers. Although standing in hour-long queues […]
A blog about relationships CLV, or customer lifetime value, geez what a mouth full. If the customer lifecycle is essentially the different stages of your relationship […]
The subtle art of effective communication is essential to marketing that delivers results. With that in mind, we wanted to take a look at how email […]
Having worked at a digital agency for a while prior to moving to TouchBasePro (I’m still considered the newbie), email was never really “considered” much when […]